The Future of Guild Esports Appears Uncertain
This and other esports and gaming stories for the week ending Aug. 9, 2024.
Salutations and happy Friday! First, thank you and welcome to all of the new subscribers and followers of the Fudge Retort. We’re delighted to have you as readers and we hope you enjoy the content we put together for you every week.
In my view, we’re in the dog days of summer, but also nearing the ending of it, and all the pomp and circumstance that goes with it. The Esports World Cup is coming up on the end of its sixth week (just two weeks left), Call of Duty League is done for 2024, and we are coming into some of the biggest esports events of the year as the third quarter rolls in. There’s still a lot to look forward, but as we inch towards the end of the year we’re going to hear a lot more about big changes to League of Legends, Valorant, Counter-Strike 2, and other esports circuits in 2025 and beyond. It is both an exciting and harrowing time for stakeholders and fans, but whatever happens we’ll be here to tell you about those changes—both big and small. But enough looking forward, let’s see what’s going on right now in the world of esports gaming. - James Fudge.
The Big Story: Guild Esports for Sale
The board of directors of London-based, publicly traded esports organization Guild Esports (LSE: GILD) announced this week that it had signed a letter of intent with DCB Sports LLC, which would see DCB Sports acquire 100% of the assets of Guild, which would include “all disclosed liabilities.”
If completed, the transaction would make Guild a privately owned company. Financial terms of the proposed deal were not disclosed publicly.
This week’s announcement seems to indicate that Guild is focused on an outright sale of its assets, as opposed to selling off small amounts of equity to sustain its ongoing operations as it waits for payments owed from various partners. The company announced last week that it was in the midst of a liquidity crisis, with very little cash on hand. The announcement revealed that Guild had a cash position of £25K GBP ($32K USD) as of July 31, and “confirmed liabilities until the end of September 2024” of £1.36M ($1.74M USD), and accounts receivable amounting to £1.52M (roughly $1.95M USD).”
While former pro footballer David Beckham is often mentioned as “a founding shareholder,” he currently only holds a 3.05% stake in the company. Here’s a better breakdown of ownership:
More News From The Esports Advocate
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GameSquare Reveals NFL 4 THE FANS LIVE Content Series
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🚌 People on the Move 🚌
Casper Mortensen joins Astralis as its new marketing manager.
Ronza Ayoub appointed marketing director at Team Falcons.
Morten Holst joins the Esports World Cup as director of games growth.
Shera D'Spain joins Epic Games as its new marketing events director.
Jin Oh joins Krafton as the new chief global publishing officer.
Desmond Wong joins Cloud9 as its new marketing manager.
Rodger Allen is named the new team manager at Cloud9.
Aleksandar Kovacevic joins ESBD as head of association communications.
Marcus John joins the Ampverse advisory board.
Rohit Sharma joins Ampverse advisory board.
Oliver Woodley joins the Ampverse advisory board.
Chirag Shah joins the Ampverse advisory board.
Gita Ramakrishnan joins the Ampverse advisory board.
John Redgrave joins the Ampverse advisory board.
Masaru Ohnogi named representative director and CEO of Thirdverse.
Hironao Kunimitsu named representative director and chairman of Thirdverse.
Jamie King joins the advisory board of Shark in the Suit.
Zalika Pierre named director & associate general counsel at Meta.
Todd Omotani named product design manager at Meta.
Mike Ybarra joins PrizePicks as CEO.
Lee Mowatt is promoted to senior talent acquisition partner at Frontier Developments.
Aleksha McLoughlin joins Techopedia as the new gaming editor.
Sonu Singh leaves his role as creative director at Varcas Interactive.
Purnima Singh named the new creative director of Varcas Interactive.
Cathleen Nilson takes on the role of chief financial officer at Xsolla.
Adrien Bain joins GOALS as principal gameplay engineer.
John Andrew named ED, youth sports at Kroenke Sports & Entertainment.
Patrick Hussain named head of recruiting operations, EMEA at Google.
Christian Sweeney takes on the role of responsible gaming strategy senior associate at FanDuel.
📰 News From Around the World 📰
💰 Riot Games adjusting rev share for Valorant Champions Tour teams?
💰 Waterloo wants RL competition from BLAST, predicts economic impact of $17.7M CAD.
💰 Ziff Davis is buying CNET.
💰 Absolute Sports acquires assets of Deltia’s Gaming.
💰 Krafton invests ₹1260 crore in India.
💰 Temu founder Colin Huang is officially China’s richest person.
💰 Oneiric11 Gaming raises $1M in pre-Series A funding round.
💰 Helsinki-based Social First raises $4.2M in a seed funding round.
💰 Statista: Dubai esports revenue of up to $125.7M in 2024.
🏫 Verizon’s Innovative Learning program brings “esports” to schools.
🎯 The snacking habits of NRG fans detailed.
😲 Topgolf Callaway Brands considers a potential spinoff of Topgolf.
😍 DOOM I & II re-released on Steam, Epic Games Store, and more!
➖ Turkish CS2 team PERA shuts down.
➕ Talon Esports adds a CS2 roster.
🤝🏼 Man City Esports renews partnership with Gen.G.
🤝🏼 Arizona Interscholastic Association, Playfly Sports extend esports partnership.
🤝🏼 Spacestation Gaming renews partnership with Oats Overnight.
🤝🏼 ReneVerse.io partners with Global e-Cricket Premier League.
🤝🏼 RallyHere partners with ProbablyMonsters.
🚀 Former IO, Riot, and Plarium devs launch Chamo Games.
🚀 NFL pro Morgan Kane and former Activision producer Joel Balyeat launch Marauder Tech. Games.
👎🏼 Russian Computer Sports Federation dumps LoL tournament due to LGBTQ characters.
Thanks for reading, everyone!